August 7th, 2007
More release dates coming your way. Gamers in attendance at QuakeCon 2007 were the first to find out that Enemy Territory: Quake Wars will be on EU store shelves on September 28 and North American store shelves beginning October 2. The game is being developed by Splash Damage.
Enemy Territory: Quake Wars is set within the […]
By Mike -- 0 comments
July 24th, 2007
Ever wondered if in-game ads are viable? There’s a new study that shows us that it is. Double Fusion, an in-game ad company, boasts proof of the efficacy of video game advertising.
The research tested and determined the most significant factors which influence how gamers notice ads in games, including the type and depth of […]
By Mike -- 0 comments
June 20th, 2007
The guys at Splash Damage talked to the community about in-game advertising in Enemy Territory: Quake Wars, that hot shooter built using a modified Doom III engine. And you know what? The response seems to be generally good. For now, at least.
Neil Postlethwaite, managing director at Splash Damage, explained that the developers want to […]
By Mike -- 3 comments
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